Objectives Generate awareness and excitement about a new first-person shooter video game prior to release, targeting an audience of 18-34 year old males Encourage the audience to pre-purchase and purchase the title from Electonic Arts e-commerce portal, www.EAStore.com. Encourage sharing and distribution of content and increase mass awareness, to generate more “likes” for the Official Bulletstorm Facebook [...]
We developed a social brand platform to bring to life conversations about health, using “Well, Then” as the foundation.
A marketing and outreach campaign to educate Americans about Burma’s struggles and to drive a grassroots movement.
A campaign to promote HBO’s Dream Match employing Facebook application, distribution and activation programs.
To promote the launch of the CLIQ, we developed an app that garnered the honor of “Most Popular Branded Application on Facebook.”
Helping IBM to build better tools and assets to extend engagement across social web platforms.
Digital Influence Group formulated a strategy for Sony around their cutting edge eReader platform that is much cooler than your Kindle.