Digital Influence Group’s VP of Social Media Kevin Green was featured in the May 2011 issue of PharmaVOICE magazine. Kevin spoke with reporter Robin Robinson about the use of social media in mapping healthcare populations, and the impact social/digital and community building was having on the pharmaceutical industry. View the digital version of the articles online [...]
A contributed article by Digital Influence Group CEO Glenn Engler was featured in MarketingProfs on April 12, 2011. In the piece — “Drugs, Milk and Money: Three Ways to Do Social Media in Regulated Industries” – Glenn provides tips as to how brands in regulated industries like pharmaceutical, dairy and financial services can leverage social [...]
We developed a social brand platform to bring to life conversations about health, using “Well, Then” as the foundation.
According to a June 2009 Pew Internet & American Life Project study, 8 in 10 Internet users have looked online for health information.
In November 2009, Digital Influence Chairman Larry Weber had a discussion with Pfizer and Holland & Knight about how marketers in the healthcare industry can successfully navigate regulatory issues and maximize their online presence. View the webinar and accompanying white paper!