On May 8, 2012, DIG VP of Strategy Kevin Green and Susan Emerick of IBM spoke at WOMMA’s WOMM-U event about employees as social media brand ambassadors. View the slide deck and video from the session.
On October 14, 2011, Social Media Today featured a thought piece by VP of Strategy Kevin Green about agencies as product developers.
On July 22, 2011, VP of Marketing and Social Media Kevin Green’s article “Is Your Social Media DOA? Here Are 5 Ways to Fix It with Social Media Training” was featured in CommPRO.biz’s “Thought Leaders” blog.
On June 22, 2011, VP of Marketing and Social Media Kevin Green’s article “No Robots Please: How to Avoid the Ugly Consequences of Micromanaging Social Media Employees” was featured in CommPRO.biz’s “Marketing HQ” blog.
On May 25, 2011, VP of Marketing and Social Media Kevin Green and Digital Influence Group were featured in CommPRO.biz’s “Marketing HQ” blog. Kevin’s post, titled “Nature vs. Nurture: Harnessing the Social Media Behavior of Employees, Your Greatest Brand Asset”, discusses: Organizational adoption of social media Why employees are a brand’s greatest asset How organizations [...]
Digital Influence Group’s VP of Social Media Kevin Green was featured in the May 2011 issue of PharmaVOICE magazine. Kevin spoke with reporter Robin Robinson about the use of social media in mapping healthcare populations, and the impact social/digital and community building was having on the pharmaceutical industry. View the digital version of the articles online [...]