Where are you, now?
by Miriam - Wednesday, February 22nd, 2012
Miriam talks about Glympse, a new app that shares your location, how fast you are driving and estimated time of arrival.
Under the Influence
The Sneakers that Wouldn’t Take No for an Answer
by Brian - Wednesday, February 22nd, 2012
Read about Brian's experience getting stalked a pair of sneakers he viewed on Zappos.com, and how he'd modify this particular approach to retargeting.
Facebook, Meet the Feltron Corporation
by Steve H - Tuesday, February 14th, 2012
Steve Hallman talks about the first apps that integrated Facebook's Open Graph and activity with the Timeline and why it makes him think about the Feltron Annual report.
“The Walking Dead” Doesn’t Want You to Get Left Behind
by Rose - Friday, February 10th, 2012
“The Walking Dead” is finally returning from hiatus this Sunday 2/12, and I can barely contain myself. Apparently, the folks at AMC think the rest of TWD fans are equally as excited for more Sunday nights spent with Rick, Shane and the rest of our friends trying to survive the zombie attack. As Rebecca mentioned [...]
Dying To See “The Walking Dead” Return
by Rebecca - Thursday, February 2nd, 2012
Rebecca discusses the amazing amount of engagement happening on "The Walking Dead" Facebook page and why it's making everyone so excited for the show to return.
Hey Candidates… Get Your Ads Together.
by Matt - Wednesday, February 1st, 2012
What should presidential candidates really be doing with their million to billion dollar advertising budgets? Matt discusses how the conversation needs to change.
You wasted $9.7 billion on unseen online ads? WHAT?!
by Miriam - Tuesday, January 31st, 2012
Did you know that 31% if all display ads go unseen? Miriam gives her thoughts on where the $9.7 billion wasted industry dollars would be better spent.
Ooo Skechers, Watch Out
by Kristin - Wednesday, January 25th, 2012
A PR nightmare is erupting for Skechers and their Super Bowl ad. How do you think they should be handling the situation?
“10 Questions” with Jade Longstaff
by Ginger - Friday, January 20th, 2012
Jade Longstaff – Senior Producer 1. How would you explain what you do for work in 3 sentences or less to your 7 year old niece? I tell people where they need to be, when and what they should be doing and for how long. Then I set up meetings to discuss how they can [...]
Q&A: Jason Berger, Founder & Executive Producer, Kids At Play
by Adam - Tuesday, January 17th, 2012
Adam catches up with the Founder and Executive Producer of Kids at Play, Jason Berger, to talk shop, toss around a few Gourmoo Cooking stories, and look to the future of branded entertainment.
No Phone, TV or Internet: It’s the End of the World as We Know It
by Miriam - Friday, January 13th, 2012
Miriam takes a look at generational differences when it comes to varying communication mediums and how each generation uses and more importantly values them.
“10 Questions” with Scott Ludwig
by Ginger - Thursday, January 12th, 2012
Scott Ludwig – Senior Manager, Social Media 1. How would you explain what you do for work in 3 sentences or less to your 7 year old niece? You know how you want your mom to buy you things when you see commercials on TV? Well I use the computer to get your mom to [...]
Tips for Adopting Facebook Timeline
by Matt - Tuesday, January 10th, 2012
Last month, Facebook officially launched its Timeline feature to the general public. The new presentation, which takes the place of your profile page, transforms your old wall into a digital scrapbook of all your activity on the social network. While some members will enjoy the walk down memory lane that Facebook has created, others may [...]
No Brainer
by Kristin - Wednesday, January 4th, 2012
Kristen shares her Bud Light Superbowl spot.
Social Media Stats of Today and 2012 [Infographic]
by Ginger - Tuesday, January 3rd, 2012
Really interesting data in a new infographic (posted to MediaBistro) by Dream Systems Media, which shows 2011 user behaviors across social media sites like Twitter, Facebook and LinkedIn. A couple statistics I found particularly interesting, given their implications for marketers and how we do business: Statistic What this means for Marketers B2C Facebook results are 30% above average on Sundays [...]
“10 Questions” with Rose Sopko
by Ginger - Thursday, December 22nd, 2011
1. How would you explain what you do for work in 3 sentences or less to your 7 year old niece? You know how you when you get a new toy, you show it to all of your friends and let them play with it so they see how awesome it is, and then they [...]
“10 Questions” with Claudio Araujo
by Ginger - Monday, December 12th, 2011
Claudio Araujo - Senior Producer 1. How would you explain what you do for work in 3 sentences or less to your 7 year old niece? I am like the elf that helps Santa makes sure all the other elves have everything they need in order to build the coolest and most awesome toys BEFORE Christmas [...]
There Goes My Lunch Break: It’s Cyber Monday Time
by Ginger - Monday, November 28th, 2011
It has arrived. The day of discounts. No stalking people walking to their cars to claim a coveted spot in the mall parking lot, no getting run over by strollers while making your way through frantic crowds, and no waiting in line at the register while Mrs. “Extreme Couponing” rifles through her stack of 78 store loyalty [...]
Thank God YouTube Didn’t Exist When I was a Kid
by Rebecca - Monday, November 21st, 2011
Have you ever found yourself staring at YouTube baby videos where they’re snuggling or dancing and making you smile? Here, I’ll link you to one, but beware, once you watch one adorable video that pulls your heartstrings, it’s a downward spiral into the cute video loop of despair. If you zoom out of this situation [...]
“10 Questions” with Kim Kaufmann
by Ginger - Thursday, November 17th, 2011
Kim Kaufmann – VP, Creative Director 1. How would you explain what you do for work in 3 sentences or less to your 7 year old niece? It’s kinda like school. I get to write and draw stuff, learn from folks who know things I don’t, and hang out with some pretty fantastic people. No [...]